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Marketing : Marketing

Chapter 3 Summary In one or two pages, summarize the chapter and demonstrate tha

Chapter 3 Summary
In one or two pages, summarize the chapter and demonstrate that you have, through personal experience, seen evidence of how the chapter topics applies to the “real” world. Do not make the summary all about you, though. A couple of sentences will suffice.
https://www.dropbox.com/s/1napre0a4jpfvnf/consumer-behavior-buying-having-and-being-13nbsped-9780135225691-0135225698_compress.pdf?dl=0

Categories
Marketing : Marketing

Read the two attached PPT files and answer following quesintion in marketing ter

Read the two attached PPT files and answer following quesintion in marketing terms and mindset
1. Henry Kravis (ironically) once said, “If you build that foundation, both the moral and the ethical foundation, as well as the business foundation, and the experience foundation, then the building won’t crumble.” What did he mean by this? Was he correct? Explain why or why not.

2. Marketing managers have control over the marketing mix elements. They do not, however, have control over factors in the external environment. Identify, define, and explain each of these and how each impinges on the activities of organizations. Include in your discussion how marketing managers can overcome or manage each of these elements.

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Marketing : Marketing

How is the market?

1. Who might be our clients? Who are our competitors?
2. How is the market?
3. Any marketing ideas?

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Marketing : Marketing

Discuss reasons why digital marketing is better than traditional marketing.

In this digital era, where everybody has access to seamless internet connectivity and smart devices, the prospects of digital marketing are extraordinary. Digital marketing is better than traditional marketing in so many ways. For starters, the majority of the population is online, some scrolling through social media platforms while others are buying shoes on ecommerce sites. You don’t have to go looking for your audience nowadays; they are always already available online. You only need ways to attract them. This is where digital marketing comes into play. Discuss reasons why digital marketing is better than traditional marketing.

Categories
Marketing : Marketing

Discuss reasons why digital marketing is better than traditional marketing.

In this digital era, where everybody has access to seamless internet connectivity and smart devices, the prospects of digital marketing are extraordinary. Digital marketing is better than traditional marketing in so many ways. For starters, the majority of the population is online, some scrolling through social media platforms while others are buying shoes on ecommerce sites. You don’t have to go looking for your audience nowadays; they are always already available online. You only need ways to attract them. This is where digital marketing comes into play. Discuss reasons why digital marketing is better than traditional marketing.

Categories
Marketing : Marketing

How will your business produce, store, deliver, and track what it sells?

The next step in your idea development is to prepare the logistical or tactical plan for distribution of your product/service. How will your business produce, store, deliver, and track what it sells? This can serve as a structural guide to the start and finish process to get the product/service to market. This information will be viewed by potential venture capitalists or bankers in order to provide capital for the business.
Product:  The paper-based sensor patch ( I provided the market research plan and marketing plan proposal for reference )
The technical plan should include:
List of the materials and supplies needed to provide your product/service.
1)From where will these be sourced?
2)Purchased or manufactured?
3)Estimated labor needed? (How many man hours or staffing)?
4)What are the logistics in terms of transportation and shipping?
5)What are the marketing requirements?
6)Business location?
7)Technology requirements needed?
8)How long before you can start selling?
9)Executive summary – accounting of the capital estimate needed to get your business off the ground, including technology, materials, labor costs, and transportation and shipping costs in a clear, terse fashion.
Ensure there are headers in the report to assist with the understanding of the topics being discussed.